Truth 1
I’m a business + marketing strategist who loves hitting big goals.
Truth 2
I’m a woman with a chronic illness.
Truth 3
I’ve built a profitable + flexible business that respects both those realities, and I’m obsessed with helping others do the same, whatever their realities may be.
This was not supposed to happen...
October 2019. My first high-level, invite-only Powerhouse Retreat in the rolling hills of Tuscany. This event was everything I’d dreamed of creating and I felt like a rockstar in leggings and red lipstick.
There would be 12 incredible established business owners (including Amber McCue and Gemma Went!)
gathered in a gorgeous villa in the heart of Italy talking about our wildest dreams, sharing our business strategies, and (obviously) eating our body weight in home-cooked lasagne and tiramisu.
but
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But instead of being fully immersed in the excitement and the magnitude of this milestone achievement, I found myself at the pharmacy getting painkillers to ease a chronic illness flare up.
Definitely not on my perfectly prepared itinerary.
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The event was still a wild success,
but I knew *something* had to shift behind the scenes of my business to allow me to keep hitting my big income + impact goals while still prioritising my health.
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I needed a freedom-focused, flexible business model and marketing strategy that supported all of my reality.
I needed a freedom-focused, flexible business model & marketing strategy that supported
all of my reality.
So instead of doing what I thought I “should” be doing as a CEO,
I started intentionally focusing on how I could reach greater levels of success in a way that suited my circumstances, personality, strengths, energetic capacity, and desired lifestyle.
And I realised this was exactly what my own clients needed too.
This was when my revolutionary Micro-Launch Method was born. A signature system to give your business a repeatable cash-injection by creating, marketing, and selling an irresistible pop-up offer in under 4 weeks. By using this approach in my own business...
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I hit my highest revenue month ever
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I sold out a mastermind with a Google Doc I wrote in 20 minutes
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I also sold out an invite-only retreat 10 months ahead of time, during a pandemic
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Delegated more than ever before — and made more money than ever before
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My husband was even able to quit the job he hated because my business was thriving
All while working fewer hours,
building video-gaming and bubble-bathing pleasure breaks into my day, resting when my body told me it needed it, and cooking Singapore dishes that remind me of childhood.
Quick trip round the world:
I was born in the Czech Republic, raised in the US and Singapore, and am now settled in Amsterdam after buying a one-way ticket there at age 20 and meeting my husband soon after.
Whatever your reality is, I will meet it
with possibility and a strategy.
And I may be wearing unicorn slippers while I’m at it...
Got a young family and need to take summers off without seeing an income dip?
There’s a strategy for that.
Dealing with your own health stuff and need to build more breaks into your schedule while still being super productive?
There’s a strategy for that.
Want to travel full time and still stay consistently visible and build your authority?
You know it, there’s a strategy for that.
(Know what I don’t have a strategy for? Getting my dog Frodo to leave me alone. He’s legit obsessed with me.)
You and I both have ambitions that are so big they would make jaws drop, but we’re also both humans before we’re business owners. That’s why I don’t do rigid strategies or blueprints and my work always starts with heart. (Check out The Business Magic Framework I use with my 1:1 strategy clients where I talk more about this.)
I play in the realm of possibility — and you look like both a warrior and a winner to me
There are four Powerhouse Principles
we play by around here. If you’re on board with these, we should talk.
powerhouse principle
RELATIONSHIPS BEFORE RESULTS
Investing in relationships is the reason you get results. Focus on connecting genuinely and deeply with people — even if you can’t see the possibility right away — and the profit will follow.
I can attribute pretty much every good thing that’s happened in my business to a nurtured relationship.
powerhouse principle
EMPATHY IS EVERYTHING
Kindness is free. You can have big goals and be relentless in your pursuit of them and still make moves with compassion and empathy towards those around you and their unique circumstances.
I’ve been through some tough stuff, and while I will never know your lived experience, I’ll do my best to understand it and adapt my strategic advice accordingly.
powerhouse principle
TRANSPARENCY = TRUST
The online business world needs fewer empty promises, BS “shortcut secrets” and, and inflated results and more transparency, simplicity, and context. There’s no need to hide behind a highlight reel. That’s not what your people want.
I talk about my wins while dressed up on stages, and I also talk about my “failures” on live video while walking my dog with my hair in a messy bun. My appearance might change, but my approach doesn’t.
powerhouse principle
ANYTHING IS POSSIBLE
Your business, your way. When you put yourself first, you can be of better service to others. When you embrace your edges, you become irresistible to your ideal clients. When you play to your strengths, you can pay yourself more.
I know it’s not just about the money for you, it’s about the freedom of choice. It’s about the independence, security, and possibility that money provides. That’s true success.
I love fantasy, but that success you dream of? That’s not a fantasy. That’s inevitable.
let me show you ...
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