Client On-Boarding Process

If you run a client-facing or service-based business, how you welcome your clients is important. I know the prospect of a “client on-boarding process” can sound intimidating, so I’m going to walk you through the four crucial steps to create or improve a client...

How The Lord of the Rings Can Improve Your Website Copy

How The Lord of the Rings Can Improve Your Website Copy

Guest post by Ardelia Lee Copywriting tends to freak entrepreneurs out. I’ve found that a lot of business owners I talk to don’t know where to start when it comes to overhauling their website copy. Part of that is a copywriting mindset issue. The other part (that...

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